What is Freelancing ? - Basics to Popular Jobs Online

Dynamic Indian Blogger September 06, 2024

What is Freelancing ? - Basics to Popular Jobs Online


Dear learners, I hope your learning of basic HTML is running on and keep it up. Learning the basics of HTML is very important for digital marketing.

Without a basic understanding of HTML, you may face problems while you will maintain your affiliate program links to your blog or website later. So,

Before moving further in our digital marketing strategies, I want to give you more options on how millions of people are making money online. One option is "freelancing,” and today we’ll learn about it, and till then, you'll also complete your learning of basic HTML. So, let's start with "freelancing".

Introduction to Freelancing:
Now-a-days, many people are working as freelancers from the comfort of their homes and doing jobs offered by millions of people online through freelancing websites. 
Technically, the meaning behind this term denotes an independent contractor who offers his services to people in exchange for getting paid. 
According to a recent study, India ranks as the number one country in the freelance race, which just goes to show the increasing speed with which Indians have embraced freelancing.
Freelancing has been receiving an increasing amount of popularity due to several factors - a decrease in job opportunities, an increase in internet accessibility, and companies opting for freelance services are some of the few factors that have resulted in the immense status of this industry.

The term ‘freelance’ simply means performing a service for anyone who was willing to pay the price for it. 

It doesn’t mean you are an employee of that person. It can be only a one-time task for the ‘freelancer’.


What are the Advantages of freelancing?

So, why should you opt for the freelancing option instead of staying true to your 9-5 job?

You’re your own boss. One of the worst things about working in a job is that you’re answerable to your boss. Every task you do is chosen by your boss. 

You have to work according to what he wants and when he wants. This is one of the major reasons why people are more and more going for the freelance path. 
By becoming a freelancer, you can become your own boss. Choose assignments you like, work with clients that you like, work the hours that you like, set the price you want, and so on.

Timings depend on you. This is a great incentive for students, housewives, and people who can’t work at a fixed time due to their various engagements. 


As a freelancer, you can make your own schedule. If you feel that you’re your most creative self at 10:30 PM in your pajamas, then you can easily do your work at that time. 

As a student, you can earn quite a bit of extra income working after school hours. 

As a mother, you can see your kid grow right in front of you and still earn money. You don’t have to conform to the rigid schedule of a traditional job. 

Moreover, if you travel a lot, then you can easily juggle freelancing with your traveling as you can work from anywhere; all you need is your laptop and an internet connection, and the money will come rolling in.

You can expand your business. Expanding a business requires a lot of effort and money. 

Freelancing allows you to start a new business and take it to great heights. 

Mainly because all the profit you earn is going to go into your pocket, which can then be used to expand your business. 

This business can in the long term be quite an asset, which will not only provide you with an income presently but also earn you some additional income if you sell it in the future.


How do you start your freelancing journey? 

First and foremost, you need to choose a craft, a service you can provide. It can be anything. 

Make a list of all the things you like doing and that you’re good at. It can be anything from writing and designing to programming or even consulting. 

So, for instance, if you possess strong writing skills, then you can build a freelance writing business.

Once you’ve selected the craft or even crafts, as freelancing allows you to indulge in multiple different jobs, you want to pursue, the next step is to brand yourself. 

Branding basically means to give the services that you’re planning on providing a name. 

This brand name will become an identity for your business over all marketing channels, such as social media platforms, freelancing websites, etc. 

A few tips that will help you choose the perfect brand name are:

  • Choose the name that’s easy to remember.
  • Make sure the services you’re offering are mentioned in that brand name so that it can immediately identify you and your services.
  • Easy to spell. Try not to put in a lot of (if any) underscores or dashes.

Making a portfolio is very important. A portfolio basically consists of the work you’ve previously done, which the clients can see prior to hiring.

Many employees are not particularly concerned with your qualifications; they just want to see examples of what you’ve done before. And this is where your portfolio comes in. 

Along with a portfolio, positive testimonials also go a long way in convincing potential clients to hire you. 

However, both of these things are not pre-requisites to getting work. You can get freelance work without a portfolio and testimonials as well.

So, now that you’re done branding your business, start looking for places where you can get work. 

There are several online platforms, which include freelance websites, job boards, forums, etc., that provide freelance work, and you can join in any or all of them in order to receive a steady stream of work. 

Getting the first job is usually the toughest task, especially if you don’t have a portfolio. 

You’ll need to talk to people, use your contacts, and basically just let everyone know that you’re available for hire. 

You may need to offer your services for free in order to build a solid clientele base, but it usually pays off once you’ve built it. 

However, with time it gets relatively easier, and you can get clients based on the reviews you received from your previous work and the portfolio you build job by job.

Start networking. Networking is one of the essential parts of freelancing. 

In order to build a business, you need to get your presence known, and that can only be done by networking. 

So sign up for LinkedIn, Google+, Twitter, and Facebook and build a social media presence for your brand.

Pitching is equally important once you’ve somewhat established your name in the industry. 

Exactly who you should pitch to should become clear once you’ve gained some experience working in the industry. 

Businesses are likely to work with contractors whose expertise lies in the services they offer, so you’ll have a greater chance of being successful if you offer generic services. 

For instance, if you’re a content writer, then offering content writing services for a single industry, say the health industry only, will help you land bigger contracts and better jobs. 

And potential clients are available everywhere, from your doorstep to social media and Google.

Dear learner, I hope you are understanding little-more about the freelancing and thank you for visiting my site daily. 

See you soon!


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