Dear valuable visitors, as I have explained in the previous lesson, choosing your website’s topic or niche is a very important step.
Today, I am going to help you with that. You should consider the following points while choosing a niche.
It is necessary for you to feel passionately about the topic on which you are going to make your website. Enough people must be buying products related to the niche or spending their time knowing more about your niche.
It shouldn’t be too competitive. If you can find some products to promote (from affiliate networks we joined before) in your niche, that’s even better.
You should like the topic yourself. Pick a topic that you find interesting.
To be able to create value, fill a void. Otherwise, you might get bored and won’t be able to contribute much.
It can develop really well if it is your hobby that you absolutely love.
You may ask yourself,
Do you have any hobbies like traveling, teaching, cooking, politics, or something else?
Are enough people buying or looking for more information in your niche?
You may choose one topic, but if there are not many people looking about it, then your website won’t get much traffic.
So select a topic of your choice, but it should be something that others are searching for as well.
Is your niche too competitive?
Your niche shouldn’t be so broad that your direct competition is with big companies.
For example, if you like cooking, a blog on just "recipes" will be too broad.
I will recommend that you should rather make a blog on 'vegetarian recipes’ or maybe you can go even narrower to ‘healthy vegetarian recipes’.
So if you like cooking, you can make a blog or website on ‘healthy recipes’,
‘protein rich recipes’, ‘weight loss recipes’
etc.
If you like fitness, you can make a website on yoga, bodybuilding for
beginners, etc., and not
just on 'fitness'.
Are there enough advertisers to promote?
If there is nothing to recommend and gain commissions from in your topic or niche, it will be harder for you to monetize your website.
You can always place ads (example: Google Ads) on your website.
But we hardly recommend choosing a niche with enough advertisers to promote.
For example, go on www.ebay.com and www.amazon.com and see their best-selling products.
Here are some topics or niches for you to brainstorm:
Accessories: cosmetics/fragrance, handbags, jewelry, shoes
Art/Photo/Music: Artist, Singing music, Photo editing, Photography
Automotive: cars & trucks, motorcycles, parts & accessories, rentals, tools, and supplies
Books/Media: Audio Books, Books, Magazines, News, Television, Videos, and Movies
Business-to-Business: Marketing, Office, Productivity Tools, Travel
Careers: Employments
Clothing/Apparel: Children's, Malls, Men's, Women's
Commerce: auctions, classifieds, e-commerce solutions/providers, new/used goods, telephone services, utilities
Computer & Electronics: Computer HW, Computer Support, Computer SW, Consumer Electronics, Peripherals
Education: Children, College, Languages, Professional, Entertainment
Family: Babies, Children, Entertainment, Teens, Weddings
Financial services: banking and trading, credit cards, investments, loans, and real estate services
Food & Drinks: Gourmet, Groceries, Restaurants, Tobacco, Wine & Spirits
Games & Toys: Electronic Toys, Games, Toys
Gifts & Flowers: Care Packages, Collectibles, Flowers, Gifts, Greeting Cards
Health & Beauty: Bath & Body, Cosmetics, Health Food, Nutritional, Supplements, Pharmaceuticals, Sell-Help, Vision Care, Wellness
Home & Garden: Bed & Bath, Construction, Furniture, Garden, Home, Appliances, Kitchen, Pets, Real Estate, Utilities
Insurance: Commercial, Personal Insurance, Legal Services
Marketing: Business-to-Business, Network Marketing, Medical Equipment
Phonecard Services: Online/Wireless
Recreation & Leisure: Astrology, Betting/Gaming, Communities, Events, Matchmaking, New Age, Outdoors, Party Goods
Sports & Fitness: Exercise & Health, Professional Sports Organizations, Sports, Water Sports, Travel, Accessories, Air, Car, Hotel, Luggage, Vacation
Web Services: Advice, Banner ads, Domain Registrations,
Email Marketing, Internet Service
Providers, Internets, Search Engines Optimizations or SEO, Web Design, Web Hosting/Servers, Web
Tools
You should use these useful tools to know what people are searching online. In the following tools, when you’ll enter something, for example, ‘yoga’, you’ll find out what people are searching around it.
Keyword suggestion SEO tools:
- http://www.bing.com/toolbox/keywords - You’ll need to sign up here for the free Bing Webmaster tools.
- https://www.semrush.com/
- https://trends.google.com/trends/ - The best keyword research tool. But you need to sign up for a free AdWords account.
Whatever topics you think interest you, you must consider those topics. The saying will always remain true that if you do what you like, then work will become fun and not work at all.
It is extremely important that you choose an area where you have interest. If you are still facing difficulty,
I recommend that you shortlist the areas and then do a survey among 20 people within your friends and family. You will get a fair idea of what is trendy and what is not.
You can ask people to vote on the area where they search most on the web.
For example:
In the previous chapter, I took you through the steps of creating your account on www.blogger.com.
After today's lesson, once you have selected your topic, you can then choose a design from the gallery of readymade templates available on www.blogger.com.
You have multiple options to choose where you want to create your blog or website.
You can select any one of them mentioned above but if you are a new then I recommend you to choose blogger.com. It will be easy to you as a beginner. Now,
You can select a category and then the subcategory to get the most relevant designs in templates for your topic.
You can then select the design that you like best and start editing to customize it.
Remember that you have come this far and created a template for your website, all for free!
In the next lesson, I'll
help you choose a domain name that will make your website look professional.
I hope you found this session very helpful. Please make sure to subscribe to my site to receive first notifications from my site.
External links:
- www.wordstream.com - Feature
that Allows You to Download Thousands of Keywords at Once.
- www.semrush.com - A helpful Website
for Keyword Research Tool that Increases Blog Rank.
- www.bing.com/toolbox/keywords Get
Keyword Ideas and Suggestions for Your Content Based on Organic Search.
- https://searchsolved.co.uk/ - Search for
Keywords using Phrase, Website, or Category and Add Keyword
Lists.
Read more>>>
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